The almighty rise of the city break
The UK’s Office for National Statistics has published a report revealing that Britons are taking more holidays than ever before, but that they tend to be shorter than they used to be, with a turn away from the traditional two-week beach trip. Brits are now enjoying more city breaks, according to the Association of British Travel Agents’ report from October 2016. This is thought to be partially due to the EU’s Europe-wide ‘open skies’ regulation.
Their research shows that city breaks are in fact the UK’s favourite holiday type, with over half the population having taken one in the year prior to the ABTA study, and almost as many planning to take one in the 12 months following. Cheaper flights and greater flexibility by travel companies are thought to have driven the shift away from the standard longer break in the sun.